EIS COMPLETES REBRANDING EXERCISE TO BECOME BARBON INSURANCE GROUP LIMITED

New name and corporate identity provides platform for an ambitious growth strategy

8 August 2008. Erinaceous Insurance Services Limited (EIS) is delighted to announce the completion of its rebranding exercise and from today will operate as Barbon Insurance Group Limited (www.barbon.com). The name change and unveiling of the new corporate identity reinforces the company.s position as one of the UK.s leading independent property and commercial insurance brokers.

Following the recent sale to a new investment company owned by three major UK banks and subsequent extensive strategic review, Barbon Insurance Group was chosen as the name which best fits the changing face of the business. It also demonstrates our renewed focus on providing innovative, best of breed insurance and risk management solutions to our market leading brands. target sectors.

Leslie Goodman, Executive Chairman of Barbon Insurance Group comments: .The completion of the rebranding process means we can finally shake off the shackles of the past and start to implement new initiatives designed to enhance our position as a highly competitive insurance and risk management business.

Leslie continues: .The rebrand is more than a simple name change; it is a key element in an ambitious growth strategy which is being driven by significant recruitment across all areas of the Group . especially in sales. It also reflects our total commitment to the relationships with our loyal existing clients and our intention to identify and develop new exciting business products and opportunities..

Barbon Insurance Group brands include Keelan Westall, Cadogan Keelan Westall, Deacon, Cadogan Hanover Park (SaifInsure, TruckInsure, Plastech, Performance Media and CareAssured), HomeLet, Letsure, BibaLet and Farr.

EIS COMPLETES REBRANDING EXERCISE TO BECOME BARBON INSURANCE GROUP LIMITED

New name and corporate identity provides platform for an ambitious growth strategy

8 August 2008. Erinaceous Insurance Services Limited (EIS) is delighted to announce the completion of its rebranding exercise and from today will operate as Barbon Insurance Group Limited (www.barbon.com). The name change and unveiling of the new corporate identity reinforces the company.s position as one of the UK.s leading independent property and commercial insurance brokers.

Following the recent sale to a new investment company owned by three major UK banks and subsequent extensive strategic review, Barbon Insurance Group was chosen as the name which best fits the changing face of the business. It also demonstrates our renewed focus on providing innovative, best of breed insurance and risk management solutions to our market leading brands. target sectors.

Leslie Goodman, Executive Chairman of Barbon Insurance Group comments: .The completion of the rebranding process means we can finally shake off the shackles of the past and start to implement new initiatives designed to enhance our position as a highly competitive insurance and risk management business.

Leslie continues: .The rebrand is more than a simple name change; it is a key element in an ambitious growth strategy which is being driven by significant recruitment across all areas of the Group . especially in sales. It also reflects our total commitment to the relationships with our loyal existing clients and our intention to identify and develop new exciting business products and opportunities..

Barbon Insurance Group brands include Keelan Westall, Cadogan Keelan Westall, Deacon, Cadogan Hanover Park (SaifInsure, TruckInsure, Plastech, Performance Media and CareAssured), HomeLet, Letsure, BibaLet and Farr.